Measures versus Metrics
Dive into the nuanced world of online data with Rob Hoeijmakers as he distinguishes between 'measures' and 'metrics.' Learn why these terms are crucial for effective digital strategy.
Data-Driven Decisions
Unlock the potential of data-driven decisions to supercharge your strategies with insightful analysis and informed choices.
Meaning of Metrics, Statistics, Analytics, and Insights
Unlock your website's data. Let's have a look at the words metrics, statistics, analytics, and insights to help you make informed decisions.
Different tools because of third-party cookie changes
The end of third-party cookies marks a digital transformation. Explore how it's reshaping tools for audience understanding and engagement.
Etymology and meaning of "Data"
Explore the rich history of 'data,' from ancient origins to its role in our digital world. Uncover the journey of a term that defines modern life.
Google Search Console, a wealth of insights
Google Search Console is indispensable. Discover how GSC allows you to analyse your search traffic, understand your audience, address technical issues and further improve your website.
Web analytics made simple by using Plausible
How I try to ditch Google Analytics for Plausible. Cookie free, simple to use and speedy. And find out why this is harder than you expect.