Leveraging a Viral Photo: A Journey in SEO and Digital Strategy
How to benefit from an online, viral event. On the short term, when it happens, and longer term to benefit from search traffic on multiple online places.
Search Engine Optimisation (SEO)
Get your key message across and optimise it for search engines (SEO).
Moving to a New Domain
Moving your blog to a new domain? Learn how I transitioned smoothly, with tips on DNS settings, redirects, SEO updates, and more for a successful switch.
Measures versus Metrics
Dive into the nuanced world of online data with Rob Hoeijmakers as he distinguishes between 'measures' and 'metrics.' Learn why these terms are crucial for effective digital strategy.
Meaning of Metrics, Statistics, Analytics, and Insights
Unlock your website's data. Let's have a look at the words metrics, statistics, analytics, and insights to help you make informed decisions.
WordPress versus Ghost: A comparison for bloggers
Torn between WordPress's versatility and Ghost Pro's simplicity? This article is your compass in the world of blogging platforms.
Structured Content
Discover how structured content, much like assembling mosaic art, can transform your web development projects. Learn why it's essential for consistency, SEO, and a future-proof online presence.
Webpages require strong headings
Headings are like signposts that point the way through the text. Headings give good readability for humans and search engines. I revisited this basic but vital skill.